Updated: Oct 1
Running your own business, say a company that offers cleaning services in London, is an adventure. You don’t know what’s waiting for you on the other side. You’re scared, but you don’t want to back out. You’ve come this far. And even if you fear the unknown, you continue to fight because you know that running your own company is the best way to grow your wealth. It’s an excellent way to start building an empire that your grandchildren’s great-grandchildren can inherit in the future.
But just like any other endeavour, precaution must be observed at all times.
Running a cleaning company is definitely an enjoyable experience. But you need to take the necessary precautionary measures to avoid failure as much you can. It’s important that you are able to pinpoint the potential blunders, so you will be able to prevent them as early as possible.
Top mistakes to avoid in the cleaning industry
You’ll be able to avoid the most common pitfalls of the commercial cleaning industry simply by knowing what they are.
Not having a concrete business plan Starting a commercial cleaning company without a fool-proof plan is like going into war without any weapon – you’re bound to lose. This is why it’s important that you figure out an incredible plan for your business. That way, you’ll have a guide that will show you what you need to do in the future.
You are not charging enough for pay rate cleaner services. Not knowing how much to charge is understandable, but it can lead to huge losses. You have to know the right prices for each type of service offered so you can stay on top of the competition.
You do not have a contract. Every cleaning job should be documented. It clarifies the scope of each job. This can also help you determine the correct price of each service offered. It will also inform the customer about important matters, like pricing, the duration of each task, the scope of work, materials used, etc. Plus, having a contract or service agreement protects you from possible legal actions in the future.
You are not formulating a consistent cleaning system. It’s a common mistake for all newbie company that offers to hire a housekeeper or cleaner on your behalf. Not having a consistent cleaning system can eat away a huge chunk of profits. Keep in mind that to beat the competition, you have to outwit them. By mapping out a clear and concise cleaning system, from start to finish, cleaning time will be shortened, and the quality will be higher. As a result, your employees’ lives will be more relaxed and your revenue larger.
You are not using the right cleaning products. Aside from having a great cleaning system, your cleaning company should also use only the right products consistently. The equipment and supplies you use should be of the best quality to ensure that your customers will have 100% satisfaction all the time. So make sure you don’t skimp on the cleaning materials you use to avoid giving your customers low-quality services.
You are hiring the wrong people for the wrong reason. Hiring a cleaner or housekeeper should be done carefully. You have to make sure applicants are screened well and vetted to ensure that they are the right person for the job. Don’t hire people just because you badly need to. Only employ a person if you’re sure that they will be able to be an excellent addition to your team.
We are not diversifying. There’s a lot of competition in the cleaning industry nowadays. If you want to stay on top, you have to consider offering other services aside from day-to-day cleaning services, like carpet cleaning, tile washing, and window washing, to name a few. By providing additional services that your customers might need, you’ll be able to make your company a one-stop-shop for your customers.
You are selling your services to the wrong target market. Giving sales pitches to as many people as possible is essential to get as many customers as you can. But if you’re marketing to the wrong crowd, all your sales talk will only fall to deaf ears. This is why you must conduct thorough research on who and where you should be promoting your brand to.
You do not have an online presence. Just because cleaning isn’t something you do virtually doesn’t mean that you don’t need to advertise online. Your target audience is out there in cyberspace. The only way for you to reach as many of those people as you can is to meet them where they are – in social media. People use the internet to search for a lot of things nowadays. So if you have an online presence, it will be easier for potential customers to find you.
Common Mistakes in the Cleaning Industry - Running a business of your own is no walk in the park. It’s not rocket science, either. All you need is to know the most common mistakes that new business owners make so you can avoid them.
For all your cleaning needs, contact IVS Cleaning Ltd.
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